Price (Borrowed from Seth Godin)

Seth Godin has a fabulous post in his blog about price. So good that I'm, in fact, going to quote it in full (at the grave risk of violating some copyright law).  On price he says:

"Maybe the reason it seems that price is all your customers care about is...
... that you haven't given them anything else to care about."


I can think of something. Or maybe one less care.

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