Client Service Rule #6
JD Hull has a nice (old) post about the idea of constantly marketing that relates to client service. It goes as follows:
"Rule Six: When You Work, You Are Marketing."
So true. Client service is an attitude that shapes all our dealings, not a single act. Let me add one very important caveat:
You are ALWAYS at work. Even when you're not at work. So, whether you're working at work, or not working at work, or working at not working, you're working.
I live in a small town (roughly 50,000). If you have kids in sports, as I do, I probably know you or have seen you around. If you're an attorney by day and a coach by night, just know I'm watching you. If you're a positive influence, I'll rush to your doors. If you're a jerk, I'll go pro se before I'll call you. .jpg)
Remember that the next time you're tempted to harrass your server, complain to the umpire, abuse your kids, leave your dog's droppings on the sidewalk, or just generally be a pain. For those who like this kind of stuff, let's follow the hypothetical syllogism through to its logical conclusion.
Premise 1: If you are alive you are working.
Premise 2: If you are working you are always marketing.
Conclusion: If you are alive you are always marketing.
Somebody please tell me I didn't commit a logical fallacy.
